Attention Whale - Media Startup Company

In collaboration with Hong Kong’s renowned content creators Torres Pit and Georgia Gordon, Attention Whale Media was established as a creative venture aimed at partnering with global content creators to deliver meaningful insights and impactful storytelling for brands. As a newly co-founded company, Attention Whale Media positions itself as a think tank and content marketing provider with a mission to amplify ideas, spark conversations, and make noise across media platforms.

The goal of this project was to shape a bold and contemporary brand identity that reflects the company's dynamic personality — creative, daring, and fun. A fresh visual language and confident tone of voice were developed to ensure the brand feels modern, approachable, and aligned with its mission to inspire through content.

From the logo and color palette to the website and communication assets, every design element was crafted to present Attention Whale Media as a forward-thinking player in the content marketing landscape — ready to stand out and connect with creators and brands alike as it enters the market.